By now, you’ve hopefully read and organized your Google Photos, which is the backbone for this. You’re now ready to add your favorite ones to Maps. There’s something very important you need to do first, though. It’s really easy, but it’s a must.
With your Google Account and/or your Gmail address, just create a Google My Business (GMB) account. As stated by Google themselves…
Get your business hours, phone number, and directions on Google Search and Maps — with Google My Business.
This is indeed the #1 things folks look for when searching for your business.
Once you enter your basic info online, check the “by mail” verification method. It usually takes a few businesses days to receive and just keep a lookout for a postcard that looks something like this.
Open it, verify the 5-6 digit pin provided and you should be good to go, almost immediately. This YouTube video provides perfect basic insights on it all.
For photos, real pics are compelling, and the #1 thing people look for? Directions. Here’s an description example of cross streets to give customers a visual on where a business is.
Before looking at the photo above, did you have a general idea where the NE Bulldog is? And after reading the description, do you now know EXACTLY where the NE Bulldog is?
This is just one example of how you can use your photos and descriptions in each photo to help entice visitors to come to your door.
Tip: Anyone can add photos to your business and most of them are customers, not photographers. This is fine. Showing “real” photos shows people being social and most of the time, that’s what we want. Combine these with the quality photos you take and describe, the photo presence in your Google listing enhances that much more.
At LocalMN Interactive, we specialize in local search and are listed in Google as a Trusted Street View Photographer. Contact us for services and mention this post when you do.