Entries by Paul Jahn
Behind the Scenes – Virtual Tours for Theatres
I’m happy to announce virtual tours for theatres and event centers in 2022! It’s great for performance attendees to get to know the theatre safely from their own device, earn trust and be compelled, and buy a ticket to a show. Behind the virtual tours, being knowledgeable and experienced in theatre and performance center layouts […]
6 Tips on How to Stage and be Ready for your 360 Virtual Tour
You’re ready for your virtual tour. You’ve hired a company, or are thinking of hiring one. Whichever the case, here are some good pro-tips from experience to help you stage your tour and be ready beforehand. Staging works great for both Google and custom tours, and it can really help stand out for the latter […]
Virtual Tours in a COVID 2022
Virtual Tours in a COVID 2022 Safely Stand Out with Your 360 Photos To comply with the different 2022 COVID orders, more businesses and organizations have been hosting virtual tours. Whether it’s a Google or custom tour, it’s to share your place with customers to tour with these 360 photo spheres, and from the safety […]
Google Knowledge Update – Bands are Brands to Them so Let Them Brand Your Band
Google Knowledge Update Brand Your Band If you’re a musician and/or in a band, you probably already use social media to engage with and attract fans. This post isn’t about how to do that. Rather, it’s for what Google now shows (including social media) in their knowledge graphs and panels when users search for your […]
Google Local Services Ads for 2021
I first wrote about Local Service Ads upon its inception in 2017. It’s a great concept. Don’t pay for ranking, or even conversions. Just pay for actual local leads. Now we’re looking at 2021 and they’ve slowly and continuously expanded. First, Google shows how you can learn how to start your own campaign by seeing […]
Virtual Tours During COVID
Virtual tours for businesses have been very compelling well before the COVID pandemic came. They simply let users tour your location to get a good feel and then hopefully visit you. Some of you are open, some of you are not. COVID still brings a challenge. Potential customers can’t just show up in person beforehand, […]
Google Trusted Verifier Program is now called Business Provider
Per this blog post by Mike Blumenthal, Google’s Trusted Verifier program is now replaced by their Business Provider program. What this means for LocalMN Interactive is that we’re no longer eligible to offer these services. We’re an agency. From their Business Provider FAQ page: The proposed partner must not have access to the business listings […]